Rising to become Johor Bahru’s latest development masterpiece is the 330-acre mixed development township referred as Southkey. Located right in Johor Bahru, said township is expected to capture and project the pulse of Peninsular Malaysia’s southern tip. Southkey sits a mere 4km away from the city centre essentially standing as replacement to the Kem Majidee military base.
Johor Bahru’s Biggest Mixed Development
Positioned in Iskandar Malaysia, particularly within Zone A, Southkey is at an ideal location where it is surrounded by mature neighbourhoods of the thriving city of Johor Bahru. It is a 15-year development by Selia Pantai Berhad, renowned for its township development experience. It is primarily a partnership venture between two reputable Malaysian companies (Kumpulan Prasarana and Tasik Zamrud) while Southkey Properties Sdn Bhd will serve as the manager for the highly ambitious and innovative township.
At the helm of its artistic design is Professor Phillip Cox, an expert Australian architect. The goal is to transform Southkey into a vibrant community where work, play and life converge into one. As evident on its master plan, Southkey will aptly project the same vibrancy and urban appeal that the Iskandar Region has been known for.
Early Success with The Lakefront Shop Offices
To be completed in several phases, Southkey has already unveiled The Lakefront Shop Offices and enjoyed overwhelming reception. In fact, said phase is now 70% sold out. Following that success is the launch of Southkey Avenue last January 2012, a business and lifestyle development expanding the life and work blend embodied by The Lakefront Shop Offices.
Out of nine precincts included in the masterplan of the Johor Bahru’s biggest and largest mixed development, the Southkey Avenue Phase is only the second dimension of Precinct 3. What this phase will do is further enhance the existence of the shop offices. Sprawled in the 5.64 acre of Southkey Avenue are three lifestyle elements which include:
> Residential suites
> Lifestyle suites
> Retail suites
[All three components feature a certain degree of style and modern finesse hence living up to the township’s aspirations to make this the pulse of Johor Bahru. It is an ideal gateway where work, play and life happens without going far.
Residential, Lifestyle & Retail Choices
Live amidst nature and modern conveniences through the different types of residential suites. Choose between small units (1+1 bedroom) with built-up from 561 to 667 sq.ft. or medium-sized suites (2+1 bedrooms) measuring from 863 to 1,193 sq.ft. More spacious options are also available featuring 3+1 bedrooms and a built-up area of 1,310 sq.ft.
Southkey Avenue was launched last year and the development is gearing up for the release of Southkey Mosaic’s Tower B. To check if this is a good time to buy and confirm the property’s fair market price, use our price valuation guide which you can download here.
The next component are the SOHO lifestyle suites which are inspired by today’s work-from-home generation. These units, in essence, are stylish office suites which can double as a home. Two types of SOHO suites are available. The first set includes a total of 72 single suite units with built-up area of 723 sq.ft. Duplex suites are the other option and there are two types under this category. Type A duplexes (108 units) have a built-up of 1,139 sq.ft. while Type Bs (limited 6 units only) measures 1,484 sq.ft.
Last but not the least are the retail suites which are meant for business offices and outlets. This element completes the holistic approach of this phase for the ultimate urban lifestyle.
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Unparalleled Collection of Amenities
Within the large leasehold development are fantastic facilities that complement the lifestyle. Both home buyers and investors can enjoy a swim in the infinity pool or relax in the jacuzzi. Recreation is never a problem as Southkey Avenue has recreational facilities at the Podium. Families are also encouraged to enjoy the outdoors through nature-inspired activities such as camping, night out, bbq parties and many more.
There’s also the Sky Lounge, a private function area, where residents can hold functions, parties or meetings. While enjoying special time with family and friends, you also get to bask in the gorgeous and stunning backdrop of Johor Bahru City.
The Southkey township further draws all types of investors through easy access. Whether you crave to experience a convenient merging of work and life, or enjoy fine dining while shopping, such conveniences are within reach at Southkey. Apart from its own retail aspect, the development is situated to enjoy excellent connectivity via major roads. Going to Southkey is made easy via the Jalan Bakar Batu and Jalan Tebrau. Other routes are also available including the Pasir Gudang and North-South highways. The development will further enjoy greater connectivity upon completion of the new Easter Disperal Link project.
What We Think
All in all, Southkey looks like a promising investment location. Though it will take 15 years to be fully completed, the first phases have had enjoyed tremendous success thus far. And considering that the mixed development is packed with topnotch facilities and a diverse collection of amenities, the township will only continue to draw more investors to Iskandar Malaysia.
But don’t get us wrong. We’re not here to tell you where to put you’re hard earned money. Instead, what we’d life to give you is a free ebook guide so you can get a better grasp of Southkey’s fair market value. Just keep scrolling, enter your name and email to download the resource for free.